A short introductory pitch email and some cheerful follow up resulted in my client being interviewed and then accepted as the very first contributor of healthcare marketing content to Smartbrief.
Chris Bevolo will be an ongoing contributor to SmartBlog on Social Media, a blog from SmartBrief. Posts will focus primarily on healthcare marketing, and are scheduled to appear twice a month. The first post, “Which side of the menu do you market on?” appeared on October 12. The posts may also appear in various SmartBrief e-newsletters.
Bevolo was also featured in an article by Adam Gaub on SmartBlog on Social Media titled “Hospitals should be proactive, not reactive, says marketer.”
According to its website, SmartBrief reaches nearly 3 million business decision makers in 25 key industries decision each day with its newsletters.