A strong point of view, consistency and confidence necessary for content to make a lasting impression with prospects, influencers and the market. Impact. It means to impinge or make contact especially forcefully. And as a business leader, you have it, especially when it comes to...Read More
When it comes to creating content, many of us keep taking and breaking the same oath over and over again. It goes like this: “Starting today (this month, this year), I am going to produce a steady stream of relevant content that a) will capture and keep the attention of...Read More
My eyes are throbbing from staring at my laptop for four hours editing, but while it’s fresh in my mind I wanted to offer some advice to my marketing professional services peeps who intend to write a book “someday.” First, find a really good editor. Look for a person who...Read More
Helena B Communications helps leaders of professional services firms find their authentic business story and tell it in a way that engages audiences and enables them to take action.
Helena B Communications helps leaders of professional services firms uncover their business’ authentic story and leverage it to engage prospects and customers, earn their trust, and inspire them to action.
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“With Helena, we were able to distill and translate the essence of our various stated missions, positioning statements and messaging into a focused, sustainable marketing strategy that is now driving content creation with a purpose and point of view that is uniquely Duo’s.”
– Michael Silverman, CEO, Duo Consulting